The Multifaceted Ron Arad

The difference between industrial design and architecture is that for architecture, someone has to be brave enough to commission you to do something. With pieces of furniture or design, you just make them, especially the studio pieces. This is how I started my career. How a project is initiated is also different. Architecture involves more people: clients, town planners, the firemen--it's a more complex process. The time scale is different, and the scale is different--full stop.

I don't prefer one field more than the other. My preference is for what's lasting and for what the new excitement is. It could be in architecture, it could be in industrial design. Or it could be in doing useless things.

Artigo de Fundo na Metropolis Mag